New Opportunity for Farmers: Oregon WIC Fruit and Veggie Voucher Program

The Fruit & Veggie Vouchers will not replace the seasonal Farm Direct Nutrition Program Checks that some WIC families and seniors already receive, but will provide an additional benefit for WIC families. 

The WIC Fruit & Veggie Voucher Program will operate year-round, thus providing farmers with an opportunity to generate additional income.  Potential WIC Fruit & Veggie Voucher sales, including those from WIC-authorized grocery stores and farm-direct venues have been estimated at $8.6 million per year for the state of Oregon.

All farmers who want to accept the new WIC Fruit & Veggie Vouchers need to attend a 75-minute “face-to-face” Training Session as part of the registration and authorization process, since the requirements for this program are different from the FDNP Program.

To encourage farmer participation in this new program and to facilitate the registration and authorization process, the following WIC Fruit & Veggie Training Sessions have been scheduled in Eastern Oregon during the month of April:

Date: Saturday, April 10^th

Time: 1:30-2:45 PM

Location: Vert Club Room

Address: 345 SW 4^th St, Pendleton, OR 97801

Date: Monday, April 12^th 

Time: 9:30-10:45 AM

Location: Treasure Valley Community College, Weese Room 104

Address: 650 College Blvd, Ontario, OR 97914    

Date: Monday, April 12^th  

Time: 3:30- 4:45 PM

Location: Baker City Library Meeting Room

Address: 2400 Resort St, Baker City, OR 97814     

Date: Tuesday, April 13^th

Time: 3:00-4:15 PM

Location: Ascension School & Conference Center

Address: 1104 Church St, Cove, OR 97824  

For more information, please contact the WIC Program at 1-877-807-0889 or email carrie.lafferty@state.or.us.

We hope that you will attend the Training Session and consider participating in the WIC Fruit & Veggie Voucher Program as a way to increase your sales and contribute to the nutritional well-being of Oregon families in your community!